Posts Tagged ‘kohler’

Kohler.

They make you forget they are selling faucets, but rather investing in a work of art. All of the sudden it is a must have, high-end seeming product.

Never do they mention affordable art, because at that point it cheapens the product. Instead, they pull it off as high-end, but the sheer number of ads they have in magazines and on TV betray the idea that they are in fact marketing for the general populace.

The picture on the right is a brilliant piece of advertising. Of course, I am trying to figure out where to put a Kohler faucet in my already finished house. I feel as if I need one to be the chic, downtown urbanite I claim to be.