Entries from July 2008

Thursday, July 31st, 2008

Not Your Average Ghost: A Denver/Boulder Ghostwriter Shows Her Stuff

Last week, I had the honor of presenting a talk at a meeting of the Boulder Writers Alliance, a welcoming and wonderful group of local writers.
It was entitled Not Your Average Ghost:  Ghostwriting for Every Writer and went quite well if I do say so myself!
Couldn’t make the trip to NCAR?  Relive the magic (ha) […]

Thursday, July 24th, 2008

stencil-y goodness

I’m not the design brains of this operation, but I love the stencil-y goodness that seems to be pervading design du jour.
I’m talking the clever vinyl stick-ons available at places like Apple Pie Design and the amazing artwork of Sarah Cihat, whose artwork I featured in the Denver/Boulder Onion (the article got picked up in […]

Wednesday, July 23rd, 2008

accept no imitations?

One of the sad realities of my life is a nasty dairy allergy that has forced me to give up the milky stuff for good.  Though I’ve (mostly) accepted the reality of my allergy, it hasn’t kept me from trying my hand at culinary substitutes for the creamy goodness of cheese and butter.
News flash:  there […]

Monday, July 21st, 2008

paring down

With news of Starbucks closing 600 locations, I can’t help but reflect on the phenomenon of paring down.
So many people have an all-or-nothing marketing mentality: they either go all out (Starbucks’ own insane oversaturation of the market, anybody?) or completely withdraw and cut back until they lose any semblance of marketing.
We all know that […]

Saturday, July 19th, 2008

productivity and progress

One of my favorite-ever quotes is “progress, not perfection.”  As in, we can only measure ourselves by our steps today, not by some global what-if.  A progress-minded mentality helps a lot when your schedule is overwhelmed by the many conflicting demands of work and play.
To that end, VOCO Creative has been loving wrike, a Web-based […]

Thursday, July 17th, 2008

Branding Retreat with Restoration Fitness

Erin and I have the privilege to work with some absolutely amazing companies.  The latest company on our docket to undergo a complete and utter transformation is Restoration Fitness.  Restoration Fitness is an amazing company out of Boulder that integrates a unique approach to physical training that incorporates physical theraphy, nutrition, coaching, personal training, and […]

Sunday, July 6th, 2008

“Discipline: taking action without asking yourself how you feel”

That’s my mantra these days as I search for the discipline to address the many-pronged approach I am taking to life and business.
I find that my clients’ success is directly proportionate to the amount of discipline they are willing to put forth on their branding and marketing efforts.  All the willpower in the world is […]